Ken Johnstone combines his expertise as an international AI software developer with deep experience in Smart Marketing to provide cutting-edge guidance on leveraging Artificial Intelligence, Content Publishing strategy, and Digital Media for business growth.

He leverages his role as a partner in a global AI development firm to help businesses and organisations navigate modern digital marketing tools with strategic intelligence and ethical stewardship.

Ken Johnstone is a seasoned business leader and technologist who specializes in the practical application of artificial intelligence in marketing within an ethically sound framework. His work spans AI-powered content marketing, video marketing, social media strategy, and media site development—focusing on ensuring that technological advancement drives measurable business results while maintaining human-centered values. By bridging the gap between high-level software development and practical marketing execution, he offers a unique perspective on achieving sustainable growth in an AI-driven marketplace.

Key Details
Professional Background: Currently Partner in an international partnership developing AI-based software tools for local businesses, owner of the AI Grows Business platform, and founder and CMO at DDM Smart Marketing specializing in AI-enhanced digital marketing solutions.

Educational Qualifications: Holds both a Master of Business Administration (Edinburgh University) and a Bachelor of Science (Electrical & Electronics Engineering, Glasgow University).

Marketing Expertise: Extensive experience in AI-driven marketing automation, content marketing strategy, video production and optimisation, Social Media Marketing, and Media Site development - delivering comprehensive digital solutions that combine technical sophistication with creative storytelling.

Online Presence: Founder and owner of DYLBO digital media (DDM) and DDM Smart Marketing, a series of resources dedicated to applying the latest business growth strategies to local businesses, churches and charities. 

Ken's approach to marketing technology is rooted in strategic integration and ethical application. He applies his technical knowledge to create frameworks for "intelligent marketing" - combining AI automation with human creativity to maximise ROI while maintaining authenticity. This process involves evaluating AI tools for content generation and optimisation, developing video marketing strategies that engage audiences, building high-performance Media Sites, and orchestrating multi-channel Social Media campaigns. His dual background allows him to demystify complex AI processes for marketing teams while delivering measurable results across all major digital channels.

The credibility of Ken's insights is verified by his direct involvement in both the software development industry and hands-on marketing execution. Unlike purely theoretical consultants, his experience building AI-assisted marketing systems combined with his work deploying them in real-world marketing campaigns provides a realistic understanding of what works and what doesn't. His track record in developing successful digital marketing strategies establishes him as a trusted voice for businesses seeking to harness AI and modern digital media tools for competitive advantage.

For those looking to implement these principles, Ken recommends establishing clear strategic goals for AI-enhanced marketing within their organisations. By visiting his platforms, readers can access specific frameworks designed to help businesses evaluate and deploy marketing technology effectively, ensuring that every digital tool - from AI content generators to video platforms to social media automation - is used to its fullest potential for sustainable business growth.